Tag Archives: Golf

Get “Tiger Vision” Today

22 Jul

Love him or hate him, Tiger Woods starts and ends trends throughout the world.  For instance lets take a look at Nike.  Without Tiger, Nike would have never made such an impact on the golf world nor would Nike have been able to do the following:

Researchers estimated that, purely in regards to golf balls, Nike’s agreement  with Tiger resulted in 4.5 million customers over the last ten years.

In the six months after news of Woods’ scandal broke, Nike lost 105,000  customers. But those customers did not seek other brands as the entire golf ball  industry lost $7.5 million in profits.

“Although several major sponsors cut ties with Tiger Woods — Nike did not,” said Timothy Derdenger, as assistant  professor that helped conduct the study. “So we examined the net effect on  Nike’s sales and market share. What we found is that by maintaining their  relationship with Tiger Woods, Nike’s overall profit in golf ball sales was $1.6  million greater than it would have been without him.”

http://www.businessinsider.com/tigers-nike-endorsement-proved-profitable-2010-12

-Food for Thought –

 If golfers emulate Tiger Woods in form, attire, and equipment; then ALL golfers should be under Chiropractic care.

Tiger Woods and Chiropractic –

“Being a Chiropractic patient has really helped me a lot.  When I was in a growth spurt, my back became very sore, and I was weak.  My chiropractor really helped me.  Not only did he adjust my spine, he also gave me strengthening exercises to do…I would recommend chiropractic.”

Let’s not only improve our game, let’s improve our lives with chiropractic; not to mention, the amount of money you’ll save from losing fewer balls to hazards.

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Increase your Golf Swing!

18 Jul

Study shows Chiropractic care can improve your golf swing better than stretching.  A recent study in the Journal of Chiropractic Medicine evaluated the benefits of chiropractic treatment (spinal manipulative therapy) and golf performance.  Half of the participants received Chiropractic adjustments to dysfunctional spinal segments and as a result, they experienced improvements in full-swing performance.  Study participants that did not receive Chiropractic care displayed zero improvement.

Dysfunctional or subluxated spinal segments that are not corrected will continue inhibit sport performance as well as overall bodily function.

Reference:

Effect of spinal manipulative therapy with stretching compared with stretching alone on full-swing performance of golf players: a randomized pilot trial.  Soraya M.V. Costa DC, Yumi E.T. Chibana DC, Leandro Giavarotti PhD, Débora S. Compagnoni DC,  Adriana H. Shiono DC,  Janice Satie DCand Eduardo S.B. Bracher MD, DC. Journal of Chiropractic Medicine Volume 8, Issue 4, December 2009, Pages 165-170.